As the presenting sponsor of the 2023 Indiana State Fair, Pacers Sports & Entertainment will celebrate the state that grew the game, while, tipping off the NBA All-Star 2024 celebration with on-site activations during all 18 days of the fair (July 28-August 20) in the Harvest Pavilion.
Activations and fan engagement opportunities in the Harvest Pavilion will include:
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A Do It Yourself Printing Station allowing fans to personalize their own swag using digital brushes, colors, digital stickers or stencils. Items include t-shirts and tote bags for only $25. Print and take home on site!
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Graffiti Wall – Fans can pose for a photo and then use realistic spray paint cans to color and personalize their pictures with digital stickers to create images with Snapchat filters, Bitmojis, and other fun add-ons! Print and send digital copies of the image in real-time.
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Enter the NBA Infinity Room and get excited for NBA All-Star 2024, which will be held in Indianapolis in February 2024. The room will include photo opportunities with commemorative NBA All-Star 2024 basketballs or the original Larry O’Brien Championship Trophy.
Be a part of NBA All-Star 2024 by writing your Love Letter to Basketball. Letters will be distributed during All-Star weekend in February. Fans will also have the opportunity to take photos with the LOVE Basketball statue at this station.
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The NBA 2K Gaming Station will include TV’s and gaming consoles for fans to play NBA 2K. Pacer Gaming players will do appearances teaching fair attendees how to play.
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Phase 2 of the activations will include life-sized Reggie Miller and Tamika Catchings bobbleheads! Purchase a $5 raffle ticket for your chance to take one home. Proceeds go to the Catch the Stars Foundation (for Tamika’s bobblehead) and the Equal Justice Initiative (for Reggie’s bobblehead).
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Pacers Team Store Clearance Sell – Get discounted merchandise for your hometown teams including the Pacers, Fever, Mad Ants, Pacers Gaming and NBA All-Star 2024.
And don’t miss these other engagement opportunities!
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Friday, July 28 (the first day of the fair) will be Pacers Sports & Entertainment Day, featuring a parade including PS&E mascots, dance teams and more.
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The State Fair will activate the basketball theme through a Hoop Fest featuring multiple half-courts on the fairgrounds. Each court area will be branded with the Pacers, Fever, and NBA All-Star 2024 logos and activations on the main court will replicate All-Star activities such as the skills challenge, 3-point contest, etc.). The fencing will include QR codes pushing fans to an NBA All-Star 2024 landing page.
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Boomer, Freddy, Pacemates, Pacers and Fever player appearances! Follow @pacerssportsent, @pacers and @fever for appearance schedules.
For additional basketball details please visit the complete Indiana State Fair Celebrating Basketball page here: indianastatefair.com/p/state-fair/entertainment/celebrating-basketball
About Pacers Sports & Entertainment: Pacers Sports & Entertainment is an integrated sports and entertainment company including the Indiana Pacers, Indiana Fever, an NBA G League affiliate, Pacers Gaming, Pacers Foundation, Inc., and operations of Gainbridge Fieldhouse. Its team of inspired and dedicated employees has a shared purpose of winning through a commitment to excellence, serving the local community and entertaining fans and guests.
About the Indiana State Fair: The Indiana State Fair is the state’s largest multi-day event celebrating Hoosiers’ spirit and agricultural heritage. These 18 days celebrate Indiana agriculture and promote it to hundreds of thousands of people across Indiana, and beyond. Nationally recognized for offering great entertainment, showcasing 4-H youth, interactive agriculture education programs, premier facilities and a variety of unique, fun foods, the Indiana State Fair has been an annual attraction for generations of Hoosiers since 1852. The 2023 Indiana State Fair will be held July 28 – August 20 (closed Mondays & Tuesdays). For more information, visit www.indianastatefair.com.